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Match-and-Win Game OverviewMatch-and-win games have been around for a long time. Previously, consumers had to match a code number or symbol on a store display or in an ad. Today, some marketers are even displaying winning match-and-win numbers in specific television shows. The Web has added a new twist. Consumers no longer have to search for a display to find out whether they've won a prize or not. Instead, consumers visit the Sponsor's Web site, enter the Sweepstakes and immediately see whether they're an instant winner right on their computer screen at home or at work. Plus, they'll visit the Web site each time they get a new game piece on the Sponsor's product. The Web literally puts the word "instant" in an instant win game. Contact Us: David Kessler |